Business travel isn’t about choosing the fastest option. It’s about choosing the smartest one.
For years, flying has been the default for international business travel. But that’s changing.
With Eurostar expanding routes, city-centre stations, improved onboard facilities and growing pressure on businesses to reduce their environmental impact, rail is becoming a genuine alternative. Not just for sustainability, but for productivity too.
At Principal Business Travel, we don’t automatically recommend the plane or the train.
We recommend whichever makes the most sense for your journey.
Here’s how we think about it.



Time isn’t just the journey.
Many people compare journey times and stop there.
A flight from London to Paris might only take just over an hour.
Sounds quicker than the train.
But business travellers know that’s only part of the story.
When you factor in:
- travelling to the airport
- arriving two hours early
- security queues
- boarding
- waiting for luggage
- travelling from the airport into the city
…that one-hour flight can easily become five or six hours door-to-door.
Eurostar, meanwhile, takes you from city centre to city centre with a much simpler boarding process.
Sometimes the train genuinely gets you there sooner.
The journey can actually become working time.
Ask anyone who regularly travels for work.
Trying to answer emails squeezed into an aircraft seat, waiting for the Wi-Fi to cooperate, isn’t always productive.
On Eurostar it’s a different experience.
Many travellers spend the journey:
- catching up on emails
- preparing presentations
- joining meetings (where appropriate)
- planning the day ahead
- or simply enjoying a coffee before arriving refreshed.
Rather than losing half a day to travel, you often gain valuable working time.
Less stress often means better meetings.
Business travel can be tiring.
Removing airport queues, multiple transfers and the rush through busy terminals can make a surprising difference.
Arriving in the heart of Paris, Brussels or Amsterdam, stepping off the train and walking or taking a short taxi ride to your meeting creates a much calmer start to the day.
Sometimes that’s worth more than saving twenty minutes.
Better for the planet. Better for many journeys.
For many European destinations, rail is one of the most sustainable ways to travel.
It’s a choice that can significantly reduce the carbon footprint of a business trip, while also offering city-centre arrivals, more space to work and a more relaxed travel experience.
Of course, not every journey can be made by train, and there will always be occasions where flying is the most practical option.
Our role is simply to help clients make informed decisions.
Sometimes that means recommending a flight.
Increasingly, it means recommending the train.
Either way, we’ll always suggest the option that delivers the best overall outcome for your business and your travellers.
That’s where a travel management company adds value.
Our job isn’t simply to book tickets.
It’s to understand your priorities.
Do you need the quickest arrival?
The lowest overall cost?
The least stressful journey?
The most productive travel day?
The lowest carbon impact?
Every traveller, and every business, is different.
Sometimes we’ll recommend the flight.
Sometimes we’ll recommend Eurostar.
What matters is choosing the option that works best for you.
The Principal Difference
Business travel isn’t one-size-fits-all.
Whether you’re travelling to Paris, Brussels, Amsterdam or beyond, we’ll help you weigh up every option so you arrive where you need to be, in the smartest, most efficient way possible.
Because great business travel isn’t about booking transport.
It’s about making travel work for your business.




